In 2026, the game has fundamentally changed for Direct-to-Consumer (D2C) brands. The old playbook—heavy reliance on cheap Facebook ads and aggressive first-purchase discounts—is financially unsustainable. With rising Customer Acquisition Costs (CAC), stricter data privacy  rules (like the continued phase-out of third-party cookies), and a saturated market, the key to survival is shifting focus from acquisition to retention . The goal is no longer just the first sale; it's the

As your e-commerce business grows, the simple act of fulfilling orders becomes complicated. You need a system to manage stock, centralise orders, and speed up shipping—often across multiple sales channels. The market offers several powerful solutions, but three names consistently come up for scaling brands:  Linnworks ,  Veeqo , and ShipStation . Choosing the wrong one creates long-term technical debt and inefficiency. The right one becomes the operational backbone that power

The rush of Christmas and Q4 is over. Your revenue charts are spiking, but your team is knackered, and your warehouse is recovering. Before you jump into the new year's sales targets, you must perform a critical business review. The performance metrics and operational stresses exposed during the holiday peak are your most valuable, unvarnished data. By reviewing these five key areas—across both operations and marketing—you can ensure your next years foundation is built on eff

For decades, your business has relied on distributors, retailers, and wholesalers. You manufactured the goods or moved the bulk, and someone else handled the customer. It was simple, but it left a lot of profit and customer insight on the table. Today, more B2B (Business-to-Business) companies  are realizing the immense opportunity in going D2C (Direct-to-Consumer) . Selling directly unlocks higher margins, grants access to invaluable customer data, and allows you to build a

Every e-commerce business tracks obvious expenses: cost of goods sold, marketing spend, and fulfilment fees. But beneath these visible costs lies a silent profit killer— inefficient operations . These are the hidden costs that don't show up as a single line item on your P&L, but they quietly erode margins, frustrate customers, and stunt your growth. Ignoring them can be more expensive than any investment you make in systems or expertise. The good news? A focused audit by a te

In the fast-paced world of e-commerce, time is your most expensive inventory . If you or your team spend hours on repetitive, manual tasks, you’re not focusing on growth, strategy, or customer acquisition — you’re burning resources. The solution isn’t hiring more people. It’s automation . Automation — the core principle of operational excellence — allows your systems to handle the mundane, freeing your team to focus on high-value, strategic work. If you’re ready to stop juggl

🏗️ The difference between a growing e-commerce brand and one struggling with errors often comes down to one simple thing: Standard Operating Procedures (SOPs). Many business owners — especially those who started in a garage or a spare room — resist documentation. But as soon as you hire your first employee or ramp up order volume, relying on tribal knowledge becomes a recipe for mistakes, missed shipments, and customer frustration. SOPs are the instruction manuals for your b

🚀 Launching a new e-commerce business is exciting, but risk is baked into the early stages. Most founders pour energy into the product and marketing, yet neglect the operations — the very backbone that fulfills the promise to the customer. This oversight leads to overspending, complexity, and ultimately, burnout.The solution? Adopting the Minimum Viable Operations (MVO) model. What Is Minimum Viable Operations (MVO)? You’ve heard of the Minimum Viable Product (MVP)  — the sm

Tesco, the largest online grocer in the UK, has just expanded its digital footprint by launching a new marketplace.Excitingly, Linnworks has

Navigating the world of SEO can be a game-changer for any business striving to enhance its online presence. To demystify the intricacies,...

A daily stand-up is a quick daily meeting where the team talks about progress and any roadblocks. It's often used in scrum & agile and...

Hey there online retailer! If you've ever shipped products to the European Union, you've likely encountered the labyrinth of VAT...

When it comes to managing your tasks and making important decisions, it's crucial to have a strategy in place. The Action Priority Matrix...

Top-of-the-funnel marketing and brand awareness are like the unsung heroes of small businesses! They're the ones who lay the foundation...

Henry Mintzberg's 5Ps of strategy provide a holistic approach to strategic planning, encouraging organizations to consider multiple...

The Four Quadrants of Growth is a strategic model used to categorize different growth strategies within a business. These four quadrants...

Shopify Flow: Simplifying E-commerce Automation Shopify Flow is like having your own e-commerce automation assistant. It helps you...

The Rules Engine lets you create custom business rules visually, even if you're not a programmer. While it can't do everything that fancy...

By default, the system turns on the Ignore sync setting whenever you list or link an FBA listing in Linnworks. As all stock levels for...

As well as having retail pricing in Linnworks you can utilise channel-specific prices in Linnworks to use on different channel listings....